Brand OS · Brand System v1.1

The GreenRoom Look

Blackout ground, GreenRoom Green at the core, Signal for links and the tagline, Cue amber as the warm signal — and warm Spotlight paper inside the working tools. Everything on this page is the source of truth for how GreenRoom looks; the full spec is Brand/greenroom/brand-sheet.md.

Status: v1.1 was built in Claude Design from DJ's revision brief and adopted 2026-07-29 — same colours, logos, and type as v3, plus the icon legibility tune, the Flag alert red, the Pulse Row and glass specs, the button family, and the 14-pattern UI library. The full interactive document is the Brand System tab. Earlier systems (cream v1, Marquee Night v2, the bulb suite, v3) are archived, never deleted. Production suite: Brand/greenroom/brand-system-v1.1/ in the repo.

01 · The Logo

The Capsule Mark

A microphone capsule tapering to a locating point, cut twice at -36° — that angle recurs through every motif in the system. Presented on a glass tile; wordmark in Schibsted Grotesk 800 with the tagline in Signal. Six files cover every job; never rebuild these by hand.

Horizontal · the default lockupDownload SVG

Stacked · square placements, socialsDownload SVG

Icon · avatars, app tiles, faviconsDownload SVG

Mono icon · one-color contextsDownload SVG

Light-background variant · paper, invoices, emailDownload SVG

Favicon · must read at 16px (it does)Download SVG

Where they live: Brand/greenroom/logo/ in the Brain (the hub mirrors them at Hub/assets/brand/). SVG scales to any size with zero quality loss.

02 · The Motifs

The Marquee Lights, And The -36° Family

Nothing here was invented after the logo. The capsule's -36° cut is the whole motif set: the tick, the divider, the rake, the cue glow. The marquee lights are the one piece of motion the brand owns, and they now run on every page of the site and this hub.

Marquee lights · .gr-bulbs

Eight bulbs, each on a brand colour, flashing on a staggered 3.4s cycle so the rail reads as a sign and never as a strobe. Sizes: .sm (7px, chrome and rails), default (9px), .lg (12px, heroes). Colour order is fixed: Cue, Signal, violet, Cue, blue, GreenRoom Green, amber, Signal. It disables itself under prefers-reduced-motion.

Never recolour a single bulb by hand, never speed the cycle up, and never put the rail on light paper — the glow only works on a dark ground.

TickAccent marks, list bullets

DividerSection breaks. Drawn for light grounds

RakeBackground texture, corners

Cue glowHero washes, live states

Source files: Brand/greenroom/brand-system-v1.1/03-glyph/. The lights are CSS, not an asset — they live in Website/greenroom/assets/css/site.css and Hub/_shared/brain.css, defined identically in both.

03 · The Colour

Nine Colours, Three Contexts

Dark-first, but not dark-only. Cue amber is light rather than paint: it marks what glows. GreenRoom Green is the brand at rest and Signal is the brand speaking, on dark grounds only. There is no red in the brand.

Grounds

#08110F

BlackoutPrimary dark ground

#0C1F1A

BackstageCards, sidebars, panels

#123A2F

CurtainElevated on dark: notes, hovers

#F7F3EA

SpotlightWarm paper, and text on dark

The Brand

#0FA47C

GreenRoom GreenPrimary. Hue 168°: spruce, not leaf

#3FD9A4

SignalLinks and the tagline. Dark grounds only

#0B6E56

Deep GreenGreen type on light. 6.2:1

#F2A93B

CueEyebrows, the live pulse. Never carries text on white

Neutrals

#6B7A75

SlateSecondary type on white. 4.5:1

#A9BAB2

Muted (derived)Secondary type on dark

#1D4A3B

Hairline (derived)Borders on dark. Never type

Functional Data Set (tools only)

These are not brand colours. They exist so a chart, a pipeline stage, or a stat tile can be told apart at a glance inside the CRM and the directory. They never appear in marketing copy or on the logo.

#6C55D8

VioletStat tiles, chart series

#2E7FBF

BlueStat tiles, chart series

#D9822B

AmberReached Out stage

#B4483C

FlagOur one alert red. No second red, ever

Context	Ground	How it is built
Dark — marketing site, this hub	#08110F	Spotlight type, Signal links, Cue accents, the marquee lights. The live pulse is Cue amber.
Light — working tools: CRM, directory, app	#F7F3EA	White cards, Blackout ink, Deep Green labels and links, a dark Backstage sidebar as the anchor. Stat tiles use the functional set.
Print	Paper	CMYK and Pantone in palette-print.txt. One-colour jobs use the 100% K mono icon; Cue never carries type.

The one hard limit on green: nothing yellower or brighter than Signal. Past roughly hue 150° the name stops reading as backstage and starts reading as cannabis.

04 · The Type

Three Voices

All three are open source under the SIL Open Font License and served from Google Fonts, so nothing needs licensing and nothing falls back to Arial.

SCHIBSTED GROTESK 800 · DISPLAY

Every comedy club, in one place.

Headlines and the wordmark. Mixed case, always, tracking about -2% to -3.8%. Never force-uppercased, never body copy.

INSTRUMENT SANS · BODY

The working font. Paragraphs, cards, buttons, and the whole CRM interface. Weights 400, 500, 600, 700 and nothing else.

Everything a comic actually reads.

JETBRAINS MONO · LABELS

137 CLUBS · 33 COUNTRIES · 83 CONTACTS

Eyebrows, stats, timestamps, badges, file paths. Weights 400 to 600. Mono labels are the one place uppercase and letterspacing are correct.

Job	Minimum size
Favicon drawing (mandatory below 20px)	16 px · 5 mm
Full icon	24 px · 7 mm
Compact lockup	108 px · 26 mm
Lockup with the tagline (below this, drop the tagline)	168 px · 40 mm

Clear space: 0.55 times the icon height on all four sides. Nothing enters it, including other logos.

05 · The Rules

Do And Never

Do	Never
Use the files in Brand/greenroom/logo/ as they are	Recolour, stretch, shadow, or hand-rebuild the mark
Let Deep Green carry green type on light and on paper	Put Cue amber under text on white, or in print type
Keep Signal for dark grounds: links, the tagline, accents	Use Signal as type on Spotlight paper: it fails contrast
Set display type in Schibsted Grotesk 800, mixed case, tight	Force display type to uppercase, or set body copy in it
Reserve uppercase and letterspacing for JetBrains Mono labels	Uppercase headlines or paragraph text
Keep greens at or below Signal in hue and brightness	Any cannabis-adjacent green
Signal "live" with the Cue amber pulse	Introduce red as a brand colour: red is alerts only
Give the icon 0.55 icon-heights of clear space	Crowd it against edges, type, or other logos
Reach for a token	Hardcode a hex that already has a token

Retired systems are archived, never deleted, and never mixed into new work: the cream v1 tokens and the Marquee Night v2 set (#0F1D17, #F5B942, #3ECF8E) live in Archive/. If you find one in live code, it is a bug.

06 · Production Files

What Exists, And Where

The full v1.1 suite is 60 deliverables in Brand/greenroom/brand-system-v1.1/, mirrored into this hub so every link below is a real download.

Folder	What is in it
01-icon	Primary, tile, on-dark, on-light, two monos, and the two 16px favicon drawings
02-lockups	Horizontal with tagline (dark and light), compact, stacked, the CRM lockup, wordmark-only
03-glyph	The bare mark in three fills, plus the four motifs shown in section 02
04-platform	Favicons 16 and 32, apple-touch 180, PWA 192 and 512, two 512 avatars
05-marketing	Brand sheet canvas, business card, QR flyer, email signatures. The OG card was deliberately left out of v1.1 — the installed site og.png stays until the site is done
05-print	The CMYK and Pantone reference
06-web	The favicon SVG and the web manifest

Three files are not on disk: the A4 QR flyer, the brand sheet canvas, and the business card. They exceeded the transfer limit and have to be exported straight from the Claude Design project when needed. The flyer's QR code also has to be regenerated once the domain is bought.